Illuminate Your Organization’s Path Forward.

Enlightened research and insights. Heavy on humanity.

Insights and Inspiration

We share what we know about youth and youth culture, from human development frameworks made accessible (e.g., Teens 101), to deep dives into generations and what defines them (from Centennials to Boomers), to Youth Culture trends and truths.

Strategy and Innovation

From brand positioning to brand experience platforms to innovation concepts, FlashLight is skilled at helping our clients think through the options and ideas for making brands and services stand out, serve the mission of the organization and differentiate in the sandboxes in which they play.

Research and Analytics

With a suite of qualitative and quantitative approaches, and a human-centric approach to research design, we help our clients get the knowledge they need without the anxiety or uncertainty that it can evoke. We offer turn-key solutions, including everything from design and instrument development to fielding and engaging reports. 

Moving Fast. Thinking Slow.

Periodic thoughts on research, work, and what’s next.
Featured, Remote Work

Getting Closer with Remote Research

Conventional wisdom suggests that there’s no better way to develop closeness with people, especially consumers, than […]

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Inspiration
Inspiration: “Be curious, not judgmental”
Research
Bringing play to unexpected places
Featured, Remote Work
Getting Closer with Remote Research
In the Culture
In the culture: Multigenerational vacations post-pandemic

Elegant Outcomes for Complex Problems.

We help our partners activate their brands, services and organizations with intention, and we do it at the nimble pace that today’s innovation-forward culture requires. We can’t tell you about all of our clients (trust us, they’re great!), but here are a few that we’re proud to partner with!

Let's Talk

Sticky problems. New products. Better approaches. There’s nothing a little research and a whole lot of insight can’t handle. Get in touch with us today!

Get In Touch

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